SETMA Brand Design
The SETMA, Municipal’s Tourism and Environment Secretariat of Jijoca de Jericoacoara, brand represents the harmonious landscape and natural wonders of the city, from the Blue Lagoon, the Serrote, the Pierced Stone, the Sea and the iconic Sunset on the Dunes. The designer unified all these elements in a harmonious form with the use of sine waves curved elements, which represent the frequency, balance and equilibrium between all the natural beauty and experience the city provides, deemed beautiful by their residents and many visitors around the world.
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